TECHNICAL SEO AUDIT
Crawl blocks, heavy pages and forms that fail in silence.
GOOGLE HOLDS HEALTH TO AHIGHER BAR. WE WRITE PAGES THATCLEAR IT, AND CLEAR LEGAL TOO.
Reported in qualified sessions and enquiries, not impressions.
MLR review, market-by-market claims and what each one costs you.
Rankings that hold through core updates, not spikes.
Plain monthly numbers. No dashboard homework.
Crawl blocks, heavy pages and forms that fail in silence.
Named authors, credentials and review dates Google can actually see.
What sits public and ranks, what stays behind the clinician login.
Written for the search a patient types, not for the brand deck.
Claims referenced to source so review passes on the first round.
What you may say in each country, said in a way that still ranks.
Own page one for your molecule and your brand name.
Links from medical press, societies and university pages.
One page per market with hreflang set, so no two compete.
Fast pages for patients reading at midnight on a phone.
Guards your rankings against penalties, scrapers and negative SEO.
A core update halved your traffic. We find out why today, not next quarter.
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QUALIFIED TRAFFIC
CONTENT THAT
PASSES REVIEW
RANKINGS THAT
SURVIVE UPDATES
Technical SEO, authored and reviewed content, and pages written to clear Google’s health bar and your review process at the same time.
Two things change everything. Google treats health as Your Money or Your Life and holds it to a higher standard of expertise and sourcing, and every word you publish has to clear medical, legal and regulatory review. Most agencies write first and meet the second part afterwards. We write for both from the first draft.
Yes, and it is most of the job. Copy arrives with claims referenced to source, branded and disease-awareness content kept clearly apart, and the rationale your reviewers will ask for already written. The aim is to pass on the first round rather than the fifth, because review cycles are what actually delay a launch.
Not while it is fully gated, and the answer is never to show Google something different from the visitor. That is cloaking, it breaches Google policy and it gets sites removed. What works is a genuinely public layer that ranks, with the prescribing detail behind the login. We map which content belongs on each side of that line.
That is the craft, and the answer is usually yes. Most of the search volume in this sector is unbranded: someone typing a symptom, a condition or a comparison long before they know your product exists. That content carries far fewer restrictions than branded claims, and it reaches people earlier.
One page per market, in the local language, carrying only the claims that market allows, with hreflang set so Google serves the right one. The common failure is a single global page written to the loosest rules, reaching a reader in the strictest. That is a regulatory problem before it is an SEO one.
Access to your site and analytics, the markets and products you want to grow, and an introduction to whoever signs off content. About an hour with a medical reviewer at the start saves weeks at the end.
SEO field notes, growth breakdowns, web strategy, and operator-first ideas from Laid Back Llama®. No fluff. No spam. Just useful moves.
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Actionable ideas to improve visibility, trust, and growth.